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Alia Bhatt has appealed to people to support flood-hit Assam, saying the state urgently needs relief and long-term help for recovery.

Ramayana has achieved another major milestone ahead of its release, with T-Series acquiring the music rights for both parts. The film's music is composed by A.R. Rahman and Hans Zimmer.

Assam flood: Alia Bhatt, Salman Khan, Bhumi Pednekar, Adil Hussain and many other celebrities have raised awareness about the crisis in Assam.

Alia Bhatt wrote in her post, "It happens every year, and it still catches us off guard"

Ahead of the Ramayana trailer launch, a report claims T-Series paid a Rs 75 crore refundable advance for the music rights to both films.

Alia stressed how the floods continue to recur every year, further urging the need for immediate assistance and sustained support for recovery.

Actor Alia Bhatt took to Instagram to voice concern over the devastating floods in Assam, calling for immediate relief efforts. | Bollywood

Namit Malhotra's ambitious mythological epic 'Ramayana' is rewriting industry records even before its theatrical release. The film which is touted to have an estimated Rs 4,000 crore budget, with a USD 40 million marketing budget, has now locked in on a lurcative deal for its music rights.

Recently, Salman Khan also teamed up with one of his fans club in Assam to start relief campaign.